May 03, 2021

Lucinda's Kitchen Spurtle

Description: A wooden spatula
Pitch: "Ten tools in one"
Offer: $19.99 for a set of four
Bonus: Double the offer (just pay a separate fee)
Starring: Lucinda Scala Quinn
Marketer: Kalorik
Visit Website

Telebrands tested this product in late 2018 under the name Amish Spurtle with a commercial starring Cathy Mitchell. It was never heard from again, and I wasn't surprised.

I would never have guessed a wooden spatula (with a brand name that sounds like an exploding tortoise, no less) could be successful on DRTV. I guess Ms. Quinn has a much bigger following than I knew.

No comments:

Post a Comment