December 16, 2021

Industry News: Impact Labs Grand Opening

Impact Products — the supply-chain management firm owned and operated by my business partner Bill Quarless — has announced the grand opening of a state-of-the-art product development and testing facility. They're calling it "Impact Labs." They also released the cool video above to showcase its capabilities.

More from today's press release:

Housed in a dedicated space in downtown Kowloon, Impact Labs is staffed by an experienced team of engineers and other product scientists. It features several cutting-edge testing rooms, including a fire room and water room, as well as advanced design tools such as 3D printing equipment...

Other Impact Labs capabilities include a temperature chamber for life-testing products and simulating various extreme conditions in temperature and humidity, Quarless said. In addition, the new facility has many high-tech machines such as electronic microscopes, a sphere-spectroradiometer device and thermal-imaging cameras. “There’s even an archery range for high-impact and projectile testing,” he added.

Fun fact: You can see Impact Labs showcased throughout my Forever Wallet commercial. Thanks to the team over at Paddock Productions, we were able to 'remote produce' many of the torture-test demos you see in the spot using the new facility.

December 03, 2021

True Top 10 (November 2021)

Not much new is going on. Mostly just a reshuffling of the same old deck.

Here is your True Top 10 for November 2021:

  1. MicroTouch Titanium Max (IdeaVillage/Blue Reef)
  3. Copper Fit Never Lost Mask (IdeaVillage/Blue Reef)
  5. MicroTouch Titanium Trim (IdeaVillage/Blue Reef)
  7. Bell+Howell Bionic Floodlight (Emson/Opfer)
  9. Bell+Howell Bionic Spotlight (Emson/Opfer)
  11. Granitestone Blue (Emson/Hutton-Miller)
  13. MicroTouch Solo Titanium (IdeaVillage/Blue Reef)
  15. Happy Nappers (Allstar/Hutton-Miller)
  17. Copper Fit Ice Knee Sleeves (IdeaVillage/Blue Reef)
  19. Copper Fit Advanced Back Pro (IdeaVillage/Blue Reef)

Even expanding to the Top 20 doesn't offer much to talk about. The only exception is Sharper Image Calming Cozy (Allstar/Hutton-Miller) at No. 17 last month and now climbing. (It was No. 12 last week.)

Source: AdSphere™ brand rankings for the last media month.
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