May 24, 2012

Review: Flip Pillow

Description: A universal pillow
Main Pitch: "Every pillow you'll ever need"
Main Offer: $29.99 for one
Bonus: 2nd one (just pay P&H)
Marketer: Contour Products
Website: www.FlipPillow.com
Prediction: Unlikely to succeed

There's only room for one, and the marketplace already has a pillow that claims to be "every pillow you'll ever need." It's Hampton Direct's Total Pillow, which also happens to be $10 cheaper than this product.

Actually, in this category there is apparently room for three or four. Sobakawa, Side Sleeper Pro and My Pillow (a long form) are all sharing the marketplace. That makes this pillow fifth to market, further reducing its odds of success.