Description: An innovative cupcake pan
Main Pitch: "The non-stick cupcake pan that pops up so there's no mess up"
Main Offer: $14.95 for one with recipe guide
Bonus: Mini cupcake pan, batter dispenser
Marketer: Edison Nation
Producer: Hutton-Miller
Website: www.BuyUpcakeCupcake.com
Prediction: Likely to succeed
Allstar's Perfect Brownie pan was a hit. This is the same idea for cupcakes, so logic dictates it should enjoy some kind of success. I don't like it nearly as much as its predecessor, though, because there is no "hard edges" problem to solve with cupcakes.
