October 01, 2015

Handi Shield

Description: A tag holder
Main Pitch: "Securely protects any parking pass"
Main Offer: $10 for one
Bonus: Car Bar (just pay a separate fee)
Marketer: Telebrands
Watch the spot

Amateur hour. Wait ... what? This is the industry's True Top Marketer for the last three years in a row? I don't get it!

S7 Analysis: I'll start with the positive: This category is most assuredly uncrowded Moving on to the negatives ... You know, everything else.

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