June 01, 2020

New & True: Calming Heat

Description: A weighted heating pad
Pitch: "Weighted pressure with the soothing relief of an extra-large heating pad, plus massaging"
Offer: $59.99 for one with storage bag
Bonus: 2nd one for 50% off, free shipping
Brand: Sharper Image/Calming Comfort
Marketer: Allstar
Producer: Hutton-Miller
Rank: No. 11*
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This is Allstar's third rollout under the Calming Comfort brand. The first was the original Calming Comfort, and the second was ThermaComfort.

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* DRMetrix Weekly Top 40, Short Form Week 22 (Source: AdSphere)

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