November 20, 2014

Purse Pouch

Description: A handbag holder
Main Pitch: "Keeps your purse and everything in it secure and right by your side"
Main Offer: $10 for one in black or tan
Bonus: 2nd one (just pay P&H)
Marketer: Allstar
Prediction: On the fence

Allstar has tested a solution similar to this one before (Bundle Buddy in 2011). This is a better product, but I question whether that's enough to fix a failed pitch. I do like the "hammock for your handbag" idea, and the success of Catch Caddy (21 weeks on the Jordan Whitney) suggests there is something to the idea of making things easier to access in the car.

[Spot is also available here.]

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