March 26, 2013

Finishing Touch 360

Description: A hair remover
Main Pitch: "Painlessly removes unwanted hair in seconds with no nicks, no cuts and no irritation"
Main Offer: $14.99 for three
Bonus: Lighted 5X mirror (just pay S&H)
Starring: Jennifer Nicole Lee
Marketer: IdeaVillage
Prediction: Unlikely to succeed

I just don't see women giving up their Venus for this. There is no reason to believe it's better than today's razors. In fact, there are reasons to believe it could be worse. For instance, it looks less maneuverable and trickier to use in narrow areas.

About the only thing the product has going for it is the value, but that's lost in a math problem. You get "a full year of hair removal," says Ms. Lee. But to get there, you need to comprehend that each unit has four blades (three hidden while one is in use), each blade lasts for one month and you get three units with your order.
(One month x 4 x 3 = 12 months/1 year.)

Oh, and those units come in three different colors, none of which is remotely masculine by the way -- as this image from the Website demonstrates:

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