August 12, 2012

Perfect Harmony

Description: A color-changing LED candle
Main Pitch: "Place the candle on any color and ... [it] will instantly light up with any color you choose"
Main Offer: $10 for one
Bonus: 2nd one (just pay a separate fee)
Marketer: Telebrands
Producer: Sullivan Productions
Prediction: Likely to succeed

This product is a perfect example of the exception to my first Fabulous Five criterion. While it doesn't solve a problem, it's really cool and exciting. The demo is pure magic, and I think people will want to buy this one just to see it in action and show it off to their friends.

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